In today's digital age, where online shopping reigns supreme, establishing a flagship store in a bustling, high-traffic locale such as Brickell City Centre transcends mere retail strategy—it becomes a powerful form of advertising. By positioning themselves in a physical space within this vibrant urban hub, brands can forge genuine connections with consumers on a personal level, offering them a tactile and immersive shopping experience that simply cannot be replicated online.
Read MoreIt is really hard to keep up with everything that is going on in Miami’s Design District, and specially during this time of year.
The sneaker consignment store carries rare and collectible pieces for every sneaker aficionado like me :)
Read MoreBrandless does a second pop-up in New York, following their debut in L.A. with an experiential short-term location. “Brandless” is a company that sells exclusively online, and had never shown their merchandise to the public in an actual retail location.
The main goal of the campaign “pop-up with purpose” is for people to taste and try their products, to create a brand awareness and get more clients into their online sales funnel.
Nothing is for sale in the showroom, instead they offer an interactive experience, very millennial I must add and everything geared towards social media sharing. It is funny that a company with no brand is doing this huge experiential space to position and market their brand-less brand :). They offer over 350 household essentials, and everything, absolutely everything costs $3.
Read MoreThe new white and purple facade, is replacing Miami based Magnus Sodamin's 👨🏽🎨 dripping colors
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